WHO WE ARE
Venus Vibes is your new partner in creating authentically with the Divine Feminine.
Our mission is to amplify the female voice in the world of business and media, by recognizing and celebrating the power of feminine stories, qualities, and industries that were once overlooked as frivolous or unimportant.
We encourage you to embrace the femininity within your own brand or content, in all her glorious expressions from elegant and polished to relaxed and redolent, empowered, effortless, luxurious, community-minded, heart-centered, and more.
And so we don’t work towards female empowerment in a contrived girlboss way, because the idea that femininity is at odds with leadership is already an old, tired one.
What we want to see is a world where companies and productions have femininity proudly integrated into the very fabric of their identity.
Influencer marketing is losing its impact, and brands now need to have a strong, recognizable, and attractive personality of their own in order to remain competitive in this new marketing landscape.
Formulaic stories trying to capture “women’s interests” are falling flat, blending into a monotonous drone of indistinguishable cliches, and audiences now want to see authenticity and heart in the content they consume more than ever before.
There is no better time than now to develop a proper voice and identity for your company or production, a persona that is proud of its feminine nature and able to wield it for success, rather than hiding it for fear of being dismissed as “too girly”.
We’re here to help you with that.
Our Founder & CEO
Victoria Loke has served as a creative consultant for independent businesses across a wide variety of fields since 2017, working on an exclusive By-Referral-Only basis until she established Venus Vibes.
After graduating summa cum laude from New York University’s Gallatin School of Individualized Study, Victoria went on to lend her multidisciplinary talents to many prominent organizations in the city ranging from media conglomerates like the New York Observer and Observer Media, to non-profit organizations like the Museum of Chinese in America and the American Federation of the Arts. She then chose to take her particular expertise in brand revitalization and strategic communication to the public, and has since worked with emerging businesses to develop their brand identity internationally with clients from over 30 different countries.
Alongside her work in creative consulting, Victoria is also well-known as an actress and producer, most notably starring as Fiona Cheng in the hit Hollywood movie and book franchise Crazy Rich Asians. She has gone on to produce her own independent projects in partnership with high-profile brands like CHANEL and Calvin Klein, collaborating with female directors and writers and bringing her consulting experience to her work in the film industry.
An outspoken advocate for women’s and children’s rights, she has been profiled by leading publications worldwide such as Vanity Fair, Harper’s Bazaar, Vogue, and Forbes.
Our story
Thanks for checking out our website! I wanted to share a story with you about the first client I worked with as an independent consultant, because I feel it really underscores the ethos of Venus Vibes.
My first client was a successful businesswoman with multiple companies across Asia. She came to me for help because she’d just received the deliverables from a very expensive ad agency she’d hired for her new venture, and yet something did not feel quite right. The ad agency’s CEO had insisted that his team did an excellent job, and since English was not her first language, she wanted someone else to take a look at the materials.
When I read through the package of deliverables, I was frankly appalled. They were trying to pass off as paid professional work something that could not even pass an 8th grade English class! I told her I’d take care of it, and she brought me with her to a meeting with this shady exec. Sure enough, he was arrogant and patronizing, a classic example of the distorted masculine. Instead of taking accountability for the shoddy work done, he tried to gaslight this accomplished businesswoman once again as if she knew nothing.
We left the room, and I ended up rewriting the copy on all the marketing collaterals for this venture of hers. She went on to hire me to do the branding and rebranding for two more of her companies.
Venus Vibes is built on a profound understanding of how important the personal connection is. Not just the connection between you and me, but also the connection between you and your audience.
I believe in effective rather than aggressive communication, and respectful rather than imbalanced partnership. During our personal consultations, we hold space for you to explore and experiment with any exciting new ideas you might have for your brand or production, because you know your business best. We formulate our recommendations to you with an empathetic appreciation for what you have envisioned for your company, and we pour into it all of our own expertise and insight.
Most importantly, I want you to know that when you work with Venus Vibes, you are working with someone who genuinely wants you to flourish, because I believe it is high time that female entrepreneurs and women-focused stories are taken more seriously for all the good they have to offer in a world that has been so male-dominant for so long.
I can’t wait to work with you!
